I was working from home today, and around noon the doorbell rang. It was the FedEx guy, I wasn’t expecting a package, but he handed me a decent size box. I went inside and opened it up, and inside was something truly amazing from Nike Golf. It was a pair of Nike TW 13 shoes, enclosed in one of the most beautiful custom presentation boxes I’ve ever seen.
The bright red leather-covered box has the Nike Swoosh and the words “Free Your Swing” debossed into the cover, which is split down the middle. The box opens from the front, with the two front flaps magnetically connected to the side flaps below them. When you open both flaps, the box opens flat to reveal two beautiful off-white leather panels on the left and right, and of course the magnificent TW 13 shoes. The left panel has a quote from Tiger Woods printed in light gray, and the right panel has a great graphic image of Tiger’s swing viewed from the back, showing the right sole of his TW 13s. To the right of the image is a small leather pocket with a silver foil swoosh on it, that houses a black information card printed in red and white.
The centerpiece of the presentation (literally) is the pair of TW 13 shoes. This highly-anticipated groundbreaking shoe is finally available at retail, and it’s one of the most innovative golf shoes ever created. It incorporates Nike’s Free technology that has been present in its running shoes for several years, but now makes its debut in a golf shoe. I have two pairs of Nike Free running shoes, and they are by far the most comfortable athletic shoes I have ever worn. To be able to take that level of comfort out onto the golf course is very exciting indeed.
The shoes are very light, and very comfortable right out of the box. I have only worn these indoors, but when I get a few rounds in with them on my feet, I’ll post a more complete product review. The uppers are made from synthetic leather which is waterproof, light, very flexible and extremely comfortable. The forefoot is roomy, the heel area, insole and tongue have ample padding, and the flexibility of the Free-inspired sole all combine to make this one of the most comfortable shoes (let alone golf shoes) I’ve ever put on my feet.
They also look to be a very thoughtfully-designed and stable platform for the golf swing. The black eyelets extend down into the shoe and actually serve as straps that wrap around the foot, keeping it firmly (and comfortably) connected to the footbed. The nylon eyelet straps incorporate Nike’s Flywire technology (previously seen in the Nike Lunar Control golf shoe) for added strength and support. The knobs on the sole and the individually sculpted plates that hold the soft spikes, as well as the spikes themselves, all look like they ensure contact with the turf and prevent slipping. Interesting is the addition of extra rubber nubs on the inside forefoot by the ball and big toe of the foot, which look to provide extra traction in the critical area where you push off during the downswing, creating and transferring power from the feet, to the legs, to the club and ultimately to the ball. More traction and flexibility in the feet equals more power and speed in the golf swing, and it looks like Nike has harnessed that concept in the TW 13.
All in all, the TW 13 is as impressive in person as it has been in the pictures I’ve seen up to this point. I was really looking forward to the release of this shoe, and the pair I received today did not disappoint (I’ll let you know how they perform on the course in a product review at a later date). The stunning custom box they came in was a complete bonus, and the buttery feel of the custom leather box perfectly mirrored the velvety feel of the TW 13’s uppers. Kudos to Nike Golf for creating such an impressive media kit for the TW 13 (this box is not available at retail, sorry), and thanks to Nike Golf for including me in this special promotion.