NIKE GOLF’S LATEST CLUB COLLECTION PAYS TRIBUTE TO THE HISTORY OF THE GAME
The game of golf has evolved. So have the players, the clubs, the courses and the style. Its history, however, will never change.
The latest edition of the Nike Golf Club Collection, a tribute to golf’s heritage, releases in time for The Open Championship at St. Andrews in Scotland.
Designed for on-course performance and off-course casual, the collection celebrates the game’s journey with a worn, weathered look, inspired by the famous links of Scotland. The ever-present elements at the historic course, especially wind and rain, lend to the garments washed appearance.
That theme is most evident on the five T-shirt graphics from the collection. Each shirt emphasizes the harsh conditions with a washed and muted aesthetic. The Nike Golf Every Damn Bunker T-shirt honors the sand hazards that notoriously disrupt the game of even the world’s best players, while the Nike Golf X T-shirt directly channels the sport’s Scottish lineage. An extension of this idea, the Nike Golf Swinging Blind T-shirt refers to the St. Andrews hotel that obstructs the fairway view from the 17th tee box.
Each piece of the collection takes from a palette of primary colors that are reminiscent of the third Major Championship. The Nike Golf Tipped Novelty Polo, available in gym red, white, and midnight navy, is a classic polyester polo with a knit rib collar and cuff. Available in those colors as well as university gold, is the Nike Golf Washed Short.
Other products in the Nike Golf Club Collection include the Nike Golf True Cap and Nike Golf Reversible Bucket. These hats are standard styles designed with elements that speak to the dangers of the game – wind and rain – as well as the swoosh golf logo that is a constant in the Nike Golf Club Collection. Nike Lunar Mont Royal Premium in a limited edition color, Nike RZN Black golf balls with logos reflective of the third major championship of the year, as well as a blue putter cover are also included in this collection.
The Nike Golf Club Collection is available on nike.com and select retailers July 1.
Editor’s Note: The post above is from a press release from Nike Golf.